MCA group is now known as echelon
- echelon
- 21 hours ago
- 2 min read
A new name to reflect our fresh, evidence-informed approach to leadership and corporate psychology.
MELBOURNE | 9 February 2026
We are so proud to announce that MCA group will now be known as echelon Leadership Psychology. This exciting change marks a significant milestone in the company’s evolution, sparked by the appointment of our new directors, Kat Poulton and Nathan Steinhardt, along with Peter Andrewartha.
The new brand name and identity better align with our fresh, evidence-informed approach to leadership and corporate psychology and continue the advancements we’ve made in developing influential workplaces and effective teams across Melbourne, Victoria and Australia.
The name echelon reflects the firm’s expertise in “unlocking leadership within” individuals and organisations. While the word has been used synonymously with the idea of an elite class, the rebrand seeks to reclaim the word for its original intended use; to reference the layers that we work with both within organisations and individuals, and our focus on supporting them to rise or level up.
We are united in the belief that leadership potential exists within everyone and can be “unlocked” with the right psychological and structural support.
The new visual identity and logo have been designed to represent this multifaceted approach, symbolising the different aspects of organisations, interpersonal dynamics, human behaviour, data, and strategy that echelon integrates to drive real and persistent outcomes for our clients.
“This rebrand is about more than just a new name; it’s about better reflecting the extent of service we provide to our clients,” said Kat Poulton, Director of echelon. “By leaning further into our evidence-informed approach, we are ensuring that our clients are equipped with the most robust strategies, tools and techniques to thrive in increasingly complex circumstances.”
Director, Peter Andrewartha, noted: “It is an incredibly exciting time for the future of our company. As the fields of leadership and corporate psychology evolve, echelon is building a strong reputation and needed a brand refresh that better reflects our positioning at the forefront of these disciplines. We are dedicated to helping workplaces unlock the leadership potential that often lies dormant within their existing teams.”
“Our new identity captures the essence of our multifaceted approach to elevating leaders and helping to raise the standard of how people work together,” added Nathan Steinhardt, director of echelon. “We believe that influential workplaces are built on foundations of psychological insight and purposeful leadership. This change signals our renewed energy and focus on delivering those results for years to come.”
The transition to echelon is immediate. Our valued clients can expect the same high level of expertise and partnership under a brand that matches our fresh and forward-thinking vision.
Visit our website to learn more http://echelonco.com.au/.
About echelon echelon is a long-established leadership psychology and consulting practice that specialises in leadership development, corporate psychology, and building influential, high-performing teams. Through our highly experienced and evidence-informed approach, echelon partners with organisations to unlock leadership potential at every level.